Privacy policy.
Effective Date: 14/11/2025
At In Vitro Vines, your privacy is important to us. This policy explains what information we collect, how we use it, and your rights.
1. Information We Collect
We may collect the following information when you use our website:
Personal information: name, email address, phone number, delivery address
Account information: login credentials (if you create an account)
Order information: products purchased, transaction details
Website usage data: IP address, browser type, pages visited, and interaction with our site
Marketing data: if you sign up for newsletters or promotions
2. How We Use Your Information
We use your information to:
Process and deliver orders
Communicate with you about your orders or inquiries
Improve our website, products, and services
Send marketing communications (only if you have opted in)
Comply with legal obligations
3. Sharing Your Information
We do not sell your personal data. We may share information with:
Shipping partners to deliver your orders
Payment processors to handle transactions securely
Legal authorities if required by law
4. Cookies & Tracking
Our website may use cookies and tracking technologies to:
Improve your browsing experience
Analyse website usage
Provide targeted marketing (if opted in)
You can disable cookies in your browser settings, but some parts of the site may not function correctly.
5. Data Retention
We keep your personal data only as long as necessary for the purposes described above
Order data may be kept for accounting, legal, and tax obligations
6. Your Rights
Under UK GDPR, you have the right to:
Access the personal data we hold about you
Request correction of inaccurate data
Request deletion of your data (with exceptions for legal obligations)
Opt-out of marketing communications
Request data portability
To exercise your rights, contact us at anya@invitrovines.com.
7. Security
We take appropriate technical and organisational measures to protect your personal information from unauthorised access, loss, or misuse.
8. Children’s Privacy
Our website is not intended for children under 13. We do not knowingly collect information from children.
9. Changes to This Policy
We may update this privacy policy from time to time. The “Effective Date” will indicate the latest version.
10. Contact Us
If you have questions about this policy or how we handle your data:
Email: anya@invitrovines.com